In its simplest form, eCommerce, is where doing business meets the Internet. While individual companies and whole industries continue to move toward online eCommerce at their own pace, collectively the future dictates the Internet be integrated, institutionalized and accommodated. ATG, a trusted specialist in eCommerce, has created Optimizing the eCommerece Experience, to help you maximize your eCommerce efforts as you integrate your online and offline sales channels.

Believe in the power of social media and marketing? Do you think all that “stuff” is for young people or at least businesses who cater to young people? Not true. Consider this from Jack Humphrey’s article, Social Marketing is Here to Stay. Stop Complaining and Start Learning :

This fact is undeniable no matter what movers and shakers list you pull the data from. Presently the majority of all traffic on the web flows through all kinds of social or web 2.0 sites.

Welcome to the new world, and say hello to the future. The challenge is to simply accept this powerful means of communicating. The interesting part of this is the fact that as they continue to evolve, social media and marketing continue to present new opportunities for successful communication.